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these two are informal and can be a paragraph each and does not need to be double spaced and

 

need maybe one or two references.

 

Trade Promotions-

 

What are the biggest advantages of trade promotions and why? Compare and contrast trade

 

promotions vs. consumer promotions. Incorporate concepts and examples from this week’s lecture

 

in your post.

 

Sales Promotion Strategies

 

What are three sales promotion strategies? Compare and contrast the three strategies and use one

 

product to illustrate each strategy. Compare and contrast which strategies would be appropriate with

 

each of the four major types of selling (trade, retail, telemarketing, and e-marketing). Incorporate

 

concepts and examples from this week’s lecture in your post.

 

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